Special Announcement – Meghan Tabor to be the new Executive Director

Jan 22, 2026 | Industry, MBTA Initiatives, Partners

Dear MBTA Partners, Members, and Stakeholders, On behalf of the Board of Directors, I am very pleased to announce the appointment of Meghan Tabor as the new Executive Director of the Western Canada Mountain Bike Tourism Association (MBTA) and Mountain Biking BC (MBBC). Meghan stood out during the selection process as a leader with the vision, experience, and collaborative approach needed to guide the organization into its next chapter. Her background uniquely positions her to build on the strong foundation and to advance our collective vision for mountain biking across British Columbia. She brings nearly a decade of leadership experience from Tourism Revelstoke, where she most recently served as Executive Director. In that role, she led marketing, destination management, and partnership initiatives, working closely with local governments, industry, and community organizations to ensure tourism growth aligned with community values and environmental stewardship. Importantly, Meghan also brings a deep understanding of the grassroots trail community. She serves as the current President of the Revelstoke Cycling Association, working directly with volunteers, land managers, and partners to support trail development, maintenance, and advocacy. This hands-on experience grounds her leadership in the realities faced by local clubs and stewards that do the work on the ground and will help ensure our organization continues to support and amplify these efforts across the province. Having spent much of her career rooted in both tourism and mountain biking, her experience will be invaluable as the organization continues to work at the intersection of trails, tourism, community well-being, and sustainability. Meghan joins us at a pivotal moment. As the organization moves beyond the foundational work of establishing...

Trail Stewardship Enhancement Project

Aug 8, 2023 | MBTA Initiatives

Project Overview:  The Mountain Bike Tourism Association’s Trail Stewardship Enhancement Project has been awarded funding from the B.C. Destination Development Fund (DDF). The DDF aims to invest in projects that: • Foster distinct and globally competitive destinations • Strengthen a year-round visitor economy • Increase community vibrancy and resident support for tourism; and • Support sustainability, accessibility and inclusion. The project contains two main components: 1) Refreshing or building between 40-60 trail information kiosks to help inform and educate trail users about the local trail network(s) and how to support the local group(s) that maintain them and ultimately provide a more consistent experience for local riders and visitors alike. Communication on signage will be site-specific, including trail information, risk mitigation and maps. This will include implementing the new Provincial Trail Signage Standards which are scheduled for release in fall of 2023. 2) Data collection will provide insights into the work done by trail organizations as well as volume estimates for trail users that will also differentiate between residents and visitors. With limited insight into the full scope of outdoor recreation in the province, this data will enhance our understanding of how widely utilized our trail systems are. For mountain biking groups looking to demonstrate how much their trails contribute to their local communities, collecting trail user data can help clubs to secure additional funding to support their activities and operations. We will be hosting an event in the fall to provide an overview of the program and how it will work. Stay tuned for more information or feel free to email grant@mbta.ca with any questions. Benefits of the Project  The trailhead...

State of the MTB Sector Webinar – Zoom Recording Available

Nov 3, 2021 | Industry, MBTA Initiatives, Partners, Trends, Uncategorized

For anyone that missed the State of the MTB Sector Webinar on November 3rd, you can view the Zoom video recording here. The MBTA would like to thank all the presenters for their excellent presentations. Crankworx Events Darren Kinnaird darren@crankworx.com Whistler Mountain Bike Park Wendy Robinson Wrobinson@vailresorts.com IMBA Canada Justin Darbyshire justin@imbacanada.com Indigenous Youth Mountain Bike Program Patrick Lucas plucas.catalyst@gmail.com Colour the Trails Judy Kasiama judith.kasiama@gmail.com Kootenay Adaptive Sports Association Mike Riediger riedigerm@gmail.com Revelstoke Cycling Association Meghan Tabor meghan.tabor@seerevelstoke.com If you have any follow-up questions about the information presented, please contact the presenter directly or Martin Littlejohn at martin@mbta.ca. If you enjoyed this webinar and would like to see other topics in the future, please take a moment to fill out our webinar topic survey. ...

New MTB Tourism Industry Webinar Series

Oct 19, 2021 | Industry, MBTA Initiatives, Partners

The MBTA is hosting an mtb tourism industry webinar series over the next few months. The first webinar is titled “State of the MTB Sector” and will be held Wednesday, November 3rd, 2021 from 1:00-2:30pm PST. The State of the MTB Sector Webinar will feature a variety of mountain bike focused organizations that are working hard to shape what mountain biking means to BC.  Hear how they have overcome many of the challenges from the pandemic and wildfires as well as what they anticipate or have planned for 2022 and beyond.  Presenting organizations include Crankworx Events, Canadian Enduro Series, Whistler Mountain Bike Park, IMBA Canada, Indigenous Youth Mountain Bike Program, Colour the Trails, Kootenay Adaptive, Revelstoke Cycling Association, and others. Click here to register for the State of the MTB Sector webinar on November 3rd @ 1pm PST What topics would you like to hear about or discuss in future webinars?  Click here to take our brief...