Mountain Biking BC initiative underway…does your community have what it takes to be a mountain biking destination?

Communities around the province are joining the Mountain Biking BC tourism initiative. The thrust of the initiative is centered around the creation of a new website which will feature communities with authorized mountain bike trails and experiences suitable for promoting to the growing mtb tourism market. The new website will be launched in February 2011. Some of the essential elements that communities need to consider in order to participate include… Basic requirements for community partners: Authorized Trails - Signature trail experiences with appropriate land-use authorization and management framework in place (minimum 2-3 iconic trails or an established trail network to feature on the Mountain Biking BC website). Visitor Ready - Tourism infrastructure with complementary services and attractions (accommodation, food & beverage, bike shop, tourist information resources). Stakeholder Engagement - Coordinated group of stakeholders willing to work with industry to develop and maintain local mountain biking experiences. Online Content Provisioning - Designated local group or individual for updating community online information. Partnership Funding - Funding source for the mountain bike tourism initiative’s community partnership fee. Basic partnership includes a dedicated community page on new mtb tourism website with location map, images and video gallery, featured trails, news, events and services directory. Basic requirements for featured trails: Management - Regular maintenance and monitoring by local trail group and/or land management staff. Permission - Featured trails must be authorized and have the appropriate land manager’s permision to be promoted as a tourism experience. Signage - Easily recognized trail head with frequent way finding markers especially at trail intersections/branches. Map - Trail maps should be based on accurate GIS data and in pdf...

PIONEERING RIDER FROM INDIA WINS BIKE PARKS BC ULTIMATE SUMMER OF FREE RIDE CONTEST

Vinay Menon’s Drive To Promote Freeride Mountain Biking Wins Judges’ Votes WHISTLER, BC June 22, 2010 – Bike Parks BC’s panel of celebrity judges has awarded Vinay Menon of India with the Ultimate Summer of Free Ride. Vinay’s pioneering spirit and drive to develop freeride mountain biking in his homeland set his entry apart out of over 140 blog and photo entries. “It sounds like he’s been working hard to spread the good word of mountain bike for a long time now…and he shreds!” says judge and freeride athlete Darcy Turenne. “Bike parks are non-existent in India and riding in British Columbia would be a chance of a lifetime for him, as well as being an inspirational and educational experience for trail building in India. Go Vinay!” “Vinay only has videos and magazines from other countries to guide him in developing freeride trails and lines in India. The fact that he developed his own team to promote freeride mountain biking in a country where freeriding is at its infancy really shows his commitment to the sport,” says judge and professional photographer Harookz. “Vinay experiencing the best bike parks in the world first hand will help the growth of our sport in other areas of the world.” Vinay is already organizing his visa for travel to Canada so he can take advantage of the prize as well as the incredible experiences and learning opportunities available to him through Bike Parks BC. “Winning feels surreal! I came across this contest while looking for information on bike parks in Canada on the web,” says Vinay Menon. “I thought it’d be fun to...

ANTHILL FILM’S “FOLLOW ME” DRAWS INSPIRATION FROM BIKE PARKS BC LIFT ACCESSED RESORTS

Experience It All With A Season Pass To Five B.C. Bike Parks To Be Awarded June 19 WHISTLER, BC May 12, 2010 – Inspiration for Anthill Film’s latest bike film “Follow Me” was easy to come by; the resorts of Bike Parks BC are the crew and athletes’ backyards.   Whistler Mountain Bike Park, Silver Star Bike Park, Sun Peaks Resort, Fernie Alpine Resort and Mount Washington Bike Park showcase an unparalleled diversity of lift-accessed terrain. “One of the things we really wanted to show in ‘Follow Me’ was the variety of the trails and terrain Bike Parks BC has,” says Ian Dunn, Producer and Marketing Director of Anthill Films. “It’s really  cool how mountains only a few hours apart can be so different - from views of the Pacific on Mount Washington and the perfectly groomed berms of Silverstar, to the fast and flowy runs on Sun Peaks, the technical descents at Fernie and the non-stop action of the Whistler Mountain Bike Park - each park has it’s own unique feel.” Bike Parks BC’s “Ultimate Summer of Free Ride” will give one rider a summer of access to B.C’s best bike parks with a season pass to Whistler Mountain Bike Park, Silver Star Bike Park, Sun Peaks Resort, Fernie Alpine Resort and Mount Washington Bike Park. The winner will also get two lift tickets, two nights accommodation, two days of bike rentals, and a half day of expert guiding to share with a friend at each resort during the 2010 summer season; not to mention $1,000 so they can create the most epic summer road trip ever. “Riding in...

New BC Mountain Bike Tourism Plan ready for implementation!

Vancouver, BC, April 15, 2010 - British Columbia is poised to become recognized as the most diverse mountain biking tourism destination in the world. The province already has an enviable reputation for mountain biking with internationally recognized resorts, communities, trails, manufacturers, websites, film makers and pro riders. Over the past year, stakeholders from the mountain bike sector have come together to develop a plan for increasing mountain biking visitation to the province through a collaborative marketing strategy developed through the Ministry of Tourism, Culture, and the Arts (MTCA)’s Experiences BC® program . The result has been a new coordinated approach bringing communities and commercial operators together to market BC’s mountain biking experiences to the rest of the world. “Now that we have a 3 year plan and a clear vision, the next big challenge will be to gain the required investment from communities around the province that have what it takes to be a mountain biking tourism destination” said Martin Littlejohn, Executive Director of the Western Canada Mountain Bike Tourism Association (MBTA). “We have a very unique opportunity to create a successful mountain bike tourism sector for the province. Many of the resources are already in place, however, there is still work to be done to insure that every visitor’s experience is the best it can be”. The timing is excellent as awareness for BC’s adventure tourism experiences has never been greater thanks to the international exposure that the province received during the 2010 Winter Olympics. There has also been a great deal of progress at the community level in terms of authorization and management of mountain bike trails....

Bike Park BC’s “The Ultimate Road Trip” gives you the ultimate mountain biking vacation in British Columbia

June 12, 2009  Bike Parks BC’s 2009 “Ultimate Road Trip” is giving away the “vacation of a lifetime” at beautiful British Columbia’s world-class mountain biking destinations. Two lucky winners will be selected for the grand prize tour, operating August 1st to 8th. Each winner is entitled to bring one guest to share this incredible experience. The 2009 “Ultimate Road Trip” prize provides winners and their guest with accommodation, meals, lift passes, and ground transportation, plus use of high-performance full-suspension bikes, and professional guiding and coaching from two time World Masters Downhill Champ, Shaums March, of MMR Bike Camps. Bike Parks BC represents the most diverse selection of terrain in the highest concentration of lift-accessible bike parks in North America. Bike Parks BC’s premier mountain bike destinations are: Whistler Mountain Bike Park – Home of the original Kokanee Crankworx festival. This groundbreaking mountain biking destination offers new and improved riding every year on over 200km of high-speed, lift-serviced trails. Mount Washington - home to one of North America’s most progressive and exciting mountain bike parks. Two high-speed lifts allow riders to view the Pacific Ocean, Strathcona Provincial Park and the stunning Coast Mountain Range - all while negotiating a world-class network of downhill and freeride trails, one vertical mile above sea level. Silver Star Mountain Resort - offering over 1600 feet of acclaimed trails, the high-peed, detachable, roll-on bike carrier service provided on “Comet Six Pack” whisks riders to the summit in 7.5 minutes. Experience trails from gnarly downhill single track to scenic paved paths that wind peacefully through the sub-alpine forest. Sun Peaks - one of Interior British Columbia’s best riding destinations with over 2,000 vertical feet of downhill terrain located around a pristine...

Bike Parks BC and Anthill Films Urge Mountain Bikers to FOLLOW ME…

Vancouver, BC, June 10, 2009 Bike Parks BC, a marketing consortium of lift accessed bike parks (Whistler-Blackcomb, Mount Washington, Silver Star, Sun Peaks, and Tourism Fernie) is pleased to announce its sponsorship of Anthill Films’ new movie, FOLLOW ME… Made of up key members the award winning film crew The Collective, the film features some of the best mountain bikers in the world, including: Sam Hill, Gee Atherton, Brandon Semenuk, Cam McCaul, Thomas Vanderham, Matt Hunter, Ben Boyko, Kurt Sorge, Steve Smith, and Geoff Gulevich. FOLLOW ME… will highlight many incredible riding locations around the world, including the four bike parks that make up Bike Parks BC. FOLLOW ME’s central concept is ‘no one rides alone’ - focusing on the idea that the best times riders have on their bikes is when they are out riding with friends. This theme fits perfectly with Bike Parks BC’s goal to encourage mountain bikers to get out and explore bike parks around the province and experience their amazing trails and diverse landscapes. “We are really stoked to be working with Bike Parks of BC on this project” says Anthill’s director Darcy Wittenburg. “The film is all about riding with your friends and one of the best ways to do that is in a park. Sessioning trails, pushing each other to try something new, joking on the way back up the chair – this is what we love about riding in the park, hopefully we can share a bit of that through the film.” Each year Bike Parks BC’s runs the Ultimate Road Trip contest which takes 2 lucky winners and their guests...